Blueprint
Client:
CBRE
Date:
July 2015
Agency:
Group SJR
Services:
Development | Project Management
About Client
CBRE is the largest commercial real estate services and investment firm in the world. It is based in Los Angeles, California and operates more than 450 offices worldwide and has clients in more than 100 countries.
Project Goals
CBRE was looking for a new digital hub to feature all the articles they were putting out revolving around real estate and the built environment. Stories around business ideas that transcend commercial real estate and examine the built environment’s potential and power to impact businesses, cities and people—told through the lens of commercial real estate.
Creative Solutions
CBRE wanted to keep their visitors as engaged as much as possible, so we implemented AJAX page loading on the homepage and category pages so the visitor always receives a new stream of articles when they reach the bottom of the page.
CBRE also had a vast array of high-quality images and videos. We created a photo and video module using Advanced Custom Fields (ACF) to allow them to add multiple video sources and a photo slideshow with a lightbox to allow them to have a customizable solution to feature their high-quality photos, whether they had just two or two-dozen.
